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Award winning practical mum and baby essentials

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Five soft organic muslin baby wash cloths in lavender blush by Zoe Sage
-38%
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Organic Muslin Baby Wash Cloths, Soft & Gentle for Newborns - 5 Pack - Lavender Blush
Regular price $32.00 Sale price$20.00
Sunset stretchy organic baby swaddle wrap by Zoe Sage
-23%
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Stretchy Baby Swaddle Wrap - Sunset
Regular price $39.00 Sale price$30.00
Five organic muslin burp cloths in soft lavender blush by Zoe Sage
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Organic Muslin Burp Cloths - Lavender Blush 5 Pack
Sale price$32.00
Blossom silicone baby feeding set with eleven pieces by Zoe Sage
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Silicone Baby Feeding Set 11pc Bundle - Blossom
Sale price$59.00
Sunset nursing cover draped over shoulder by Zoe Sage
-25%
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Multi-Use Nursing & Breastfeeding Cover – Sunset
Regular price $67.00 Sale price$50.00
Organic cotton sunset muslin swaddle wrap by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle Wrap - Sunset
Regular price $25.00 Sale price$20.00
Dusty rose nursing cover draped over shoulder by Zoe Sage
-25%
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Multi-Use Nursing & Breastfeeding Cover - Dusty Rose
Regular price $67.00 Sale price$50.00
Flamingo pink cotton knit baby blanket for newborns by Zoe Sage
-27%
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Cotton Classic Knit Baby Blanket - Flamingo Pink
Regular price $48.00 Sale price$35.00
Soft blossom pink cotton knit baby blanket by Zoe Sage
-27%
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Cotton Classic Knit Baby Blanket - Blossom
Regular price $48.00 Sale price$35.00
Dusty pink linen dribble bib for babies by Zoe Sage
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Linen Bandana Dribble Bib - Dusty Pink
Sale price$15.00
Organic cotton muslin swaddle wrap in gumnut blossom print by Zoe Sage
-31%
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Organic Cotton Muslin Swaddle Wrap - Gumnut Blossoms
Regular price $29.00 Sale price$20.00
Stretchy gumnut blossom baby swaddle wrap in soft neutral tones by Zoe Sage
-23%
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Stretchy Baby Swaddle Wrap - Gumnut Blossoms
Regular price $39.00 Sale price$30.00

Your Baby Pink Collection Questions Answered

Absolutely! Every item in our Baby Pink range is made from gentle, non-toxic materials that are free from nasties like harsh chemicals, BPA, and harmful dyes. Our organic muslin and bamboo products are specifically designed with delicate newborn skin in mind, so you can wrap your little one in softness from day one.

Our Baby Pink collection features a beautiful mix of premium, eco-friendly materials including organic cotton muslin, bamboo, and food-grade silicone. Each material is chosen for its softness, breathability, and durability. Whether it's the organic muslin wash cloths, bamboo hooded towel, or silicone feeding set, every product is crafted to be gentle on bubs and kind to the planet.

We recommend a gentle machine wash in cold or warm water (30–40°C) using a mild, baby-safe detergent. Tumble dry on low or line dry in the shade to maintain softness and prevent shrinkage. Avoid bleach and fabric softeners — the organic muslin and bamboo fibres actually get softer with every wash, which is a lovely bonus!

Our Bamboo Baby Sleeping Bag in Twilight Pink fits bubs from newborn through to 18 months and has a 1.0 TOG rating, making it ideal for moderate room temperatures. The breathable bamboo fabric helps regulate your baby's body temperature throughout the night. Always check that your little one's weight and height fall within the guidelines on the product page for a safe, snug fit.

Yes! The 11-piece Silicone Baby Feeding Set in Blossom is made from 100% food-grade silicone that's BPA-free, PVC-free, and non-toxic. It's dishwasher safe for easy cleaning, and you can also sterilise pieces in boiling water. The soft silicone is gentle on little gums and designed to withstand plenty of mealtime adventures.

They make a gorgeous gift! The soft blush and muted rose tones are timeless and gender-versatile, and the collection includes everyday essentials that new parents genuinely need — from swaddle wraps and burp cloths to bath towels and feeding sets. Mix and match a few pieces for a beautifully coordinated gift bundle that any new mum or dad will love unwrapping.

Our Baby Pink products are dyed using high-quality, baby-safe processes designed to hold their colour beautifully wash after wash. To keep those lovely muted rose tones looking their best, we recommend washing in cold water with like colours and drying in the shade. With proper care, these pieces stay vibrant enough to be passed down to the next little love in the family.