[{"id":1124555391198,"handle":"bestsellers","title":"Bestsellers","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eThe bestsellers your fellow Australian mums keep adding to cart, ranked by real sales from the last thirty days. No sponsored slots, no marketing picks, just the products genuinely flying out the door.\u003c\/p\u003e\n\n\u003ch2\u003eUpdated Every Morning\u003c\/h2\u003e\n\u003cp\u003eThe list refreshes automatically at 3am each day. Only the top-selling Zoe Sage products by actual units sold make the cut. If something drops off, it drops off. Simple.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Mums Are Buying Right Now\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby Brush and Comb Set (3pc)\u003c\/strong\u003e - gentle on newborn scalps, a nursery staple from day one.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Muslin Burp Cloths in Dusty Dunes (5 Pack)\u003c\/strong\u003e - soft, absorbent, and pretty enough to use as a swaddle layer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWashable Bamboo Nursing Pads in Silk (8pk)\u003c\/strong\u003e - reusable, super-soft, and far kinder to sensitive skin than disposables.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Muslin Baby Wash Cloths (5 Pack)\u003c\/strong\u003e - gentle enough for newborn skin at every bath time.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLED Cloud Night Light\u003c\/strong\u003e - USB rechargeable, touch-controlled, and soft enough not to wake a sleeping baby during those midnight feeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy These Products Stand Out\u003c\/h2\u003e\n\u003cp\u003eEvery item here has earned its spot through repeat purchases and genuine mum trust. Organic fabrics, thoughtful design, and everyday practicality. That is the common thread running through every bestseller on this page.\u003c\/p\u003e\n\n\u003ch2\u003eGreat Starting Points for New Mums\u003c\/h2\u003e\n\u003cp\u003eNot sure where to begin? Start here. These are the products that mums come back for, gift to friends, and leave glowing reviews about. Whether you are building a hospital bag, setting up a nursery, or finding your feet in those early newborn weeks, this list takes the guesswork out of it.\u003c\/p\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2026-04-25T06:39:20+10:00","sort_order":"best-selling","template_suffix":null,"disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"bestseller"}],"published_scope":"web"},{"id":438668591326,"handle":"black-friday-nothing-over-100","title":"Black Friday - Nothing Over $100","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eBlack Friday at Zoe Sage means nothing over $100. Every single product. Real prices on the baby and maternity essentials you actually need.\u003c\/p\u003e\u003ch2\u003eWhat's Included\u003c\/h2\u003e\u003cp\u003eThis sale covers our most-loved pieces across nursing, bath time, sleep, and accessories. Stock is limited and these prices won't last.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e5-in-1 Multi-Use Nursing Cover, because one cover should do it all\u003c\/li\u003e\n\u003cli\u003eBaby Bath Bundle, everything you need for a calm, safe bath routine\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Set in Lilac, a gorgeous gift or everyday essential\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Set in Merino, soft, breathable, and built to last\u003c\/li\u003e\n\u003cli\u003eBaby Bow Knot Headband in Blush, a sweet little finishing touch\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Shop Now\u003c\/h2\u003e\u003cp\u003eThese are not clearance items. This is our full collection at Black Friday prices. Everything is under $100, no codes needed, no minimums required.\u003c\/p\u003e\u003cp\u003ePerfect timing to stock up on gifts. Baby showers, newborn arrivals, Christmas, all covered in one shop.\u003c\/p\u003e\u003ch2\u003eBuilt for Australian Families\u003c\/h2\u003e\u003cp\u003eEvery product is chosen with real mums in mind. Practical, beautiful, and made to handle the mess and magic of early parenthood.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNursing covers that work for breastfeeding and beyond\u003c\/li\u003e\n\u003cli\u003eSoft merino and cotton blends gentle on newborn skin\u003c\/li\u003e\n\u003cli\u003eBath bundles that take the guesswork out of bath time\u003c\/li\u003e\n\u003cli\u003eAccessories that make the sweetest gifts\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow Long Does the Sale Last\u003c\/h2\u003e\u003cp\u003eBlack Friday stock moves fast. Once sizes and styles sell out, they are gone. No rain checks, no restocks during the sale period.\u003c\/p\u003e\u003cp\u003eAdd to cart now and check out when you are ready. Your cart holds your picks while stock lasts.\u003c\/p\u003e\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2024-11-12T08:55:54+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"100"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":438668361950,"handle":"black-friday-nothing-over-50","title":"Black Friday - Nothing Over $50","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eBlack Friday at Zoe Sage means nothing over $50. Real savings on the baby essentials you actually use, for a limited time only.\u003c\/p\u003e\u003ch2\u003eWhat's in the Sale\u003c\/h2\u003e\u003cp\u003eFrom cosy sleeping bags to sweet little accessories, every single item in this collection is capped at $50. No codes needed. No fine print. Just good products at honest prices.\u003c\/p\u003e\u003ch2\u003eSleep Sorted\u003c\/h2\u003e\u003cp\u003eThe Baby Bamboo Sleeping Bag in Horizon Blue is one of our most-loved pieces. Here's why mums keep coming back for it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e2.5 TOG rating, perfect for cooler nights\u003c\/li\u003e\n\u003cli\u003eFits babies from 0 to 18 months\u003c\/li\u003e\n\u003cli\u003eMade from soft bamboo fabric, gentle on sensitive skin\u003c\/li\u003e\n\u003cli\u003eEasy zip for nappy changes in the dark\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eLittle Extras Worth Grabbing\u003c\/h2\u003e\u003cp\u003eOur Baby Bow Knot Headbands are the kind of small thing that makes an outfit. Available in four colours to mix and match.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBlush, a soft and classic pick for everyday wear\u003c\/li\u003e\n\u003cli\u003eChambray, cool and understated\u003c\/li\u003e\n\u003cli\u003eMustard, a warm tone that works across all seasons\u003c\/li\u003e\n\u003cli\u003eOlive, earthy and versatile\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThey make great gift add-ons too. Tuck one in with a sleeping bag and you have a thoughtful present sorted.\u003c\/p\u003e\u003ch2\u003eShop Before It's Gone\u003c\/h2\u003e\u003cp\u003eThis sale is live for a limited time only. Stock moves fast during Black Friday, so if something catches your eye, don't wait on it. Once sizes and colours sell out, that's it.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAll items $50 or under, no exceptions\u003c\/li\u003e\n\u003cli\u003eNo discount code required at checkout\u003c\/li\u003e\n\u003cli\u003ePrices apply while stock lasts\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2024-11-12T08:50:05+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"50"}],"published_scope":"global"},{"id":456923414750,"handle":"baby-room-nursery-essentials-australia","title":"Nursery \u0026 Baby Room Essentials Australia","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eZoe Sage nursery essentials make it easier to create a calm, sleep-friendly space your baby will love from day one. Every piece is chosen for real-life usefulness, not just looks.\u003c\/p\u003e\n\n\u003ch2\u003eEverything Your Nursery Actually Needs\u003c\/h2\u003e\n\u003cp\u003eA good nursery works hard. It settles babies, supports routines, and makes the middle-of-the-night moments a little easier. These are the pieces that do exactly that.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNight lights\u003c\/strong\u003e with soft, dimmable glow so you can check on bub without full wake-ups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhite noise machines\u003c\/strong\u003e that block household sounds and cue sleep time\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby brush and comb sets\u003c\/strong\u003e gentle enough for newborn hair and sensitive scalps\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKnit baby blankets\u003c\/strong\u003e in breathable merino cotton for layering through the seasons\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eNight Lights Babies and Parents Both Love\u003c\/h2\u003e\n\u003cp\u003eThe cloud and capybara LED night lights are USB rechargeable and touch controlled. Tap once to turn on, tap again to adjust brightness. No fumbling with switches at 3am. Soft enough not to disturb sleep, bright enough to see what you are doing.\u003c\/p\u003e\n\n\u003ch2\u003eWhite Noise for Better Baby Sleep\u003c\/h2\u003e\n\u003cp\u003eThe portable white noise machine doubles as a night light. It runs on rechargeable battery so it travels easily, from the nursery to the car to Grandma's place. Consistent sound cues help babies settle faster and stay asleep longer.\u003c\/p\u003e\n\n\u003ch2\u003eThe Little Details That Make a Big Difference\u003c\/h2\u003e\n\u003cp\u003eA baby brush and comb set is one of those things you reach for every single day. The three-piece set is sized for tiny heads, with bristles soft enough for cradle cap-prone scalps. The merino cotton knit blanket is a nursery staple. Breathable, warm, and gets softer with every wash.\u003c\/p\u003e\n\n\u003ch2\u003eThoughtfully Chosen, Easy to Shop\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003ePractical picks that work from newborn through toddler years\u003c\/li\u003e\n\u003cli\u003eNeutral styles that suit any nursery colour palette\u003c\/li\u003e\n\u003cli\u003eGifts that new mums genuinely find useful\u003c\/li\u003e\n\u003cli\u003eCompact designs that work in small nurseries and shared rooms\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2025-10-09T11:20:03+11:00","sort_order":"best-selling","template_suffix":"baby-room-nursery","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"night light"},{"column":"title","relation":"contains","condition":"cot organisers"},{"column":"title","relation":"contains","condition":"baby brush"},{"column":"title","relation":"contains","condition":"Baby blanket"},{"column":"title","relation":"contains","condition":"Goose Comforter"},{"column":"title","relation":"contains","condition":"Knitted Lovey Comforter"},{"column":"title","relation":"contains","condition":"waterproof"}],"published_scope":"global"},{"id":415966003422,"handle":"all-products","title":"Shop All Zoe Sage Products – Baby, Nursery \u0026 Parenting Essentials","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eBrowse all Zoe Sage products and find baby, nursery and parenting essentials designed to make life a little easier. From the newborn days through to toddler life, everything here is built for real families.\u003c\/p\u003e\n\n\u003ch2\u003eGear Up for Every Stage\u003c\/h2\u003e\n\u003cp\u003eWhether you're expecting or already in the thick of it, this collection covers the must-haves. Soft accessories, practical nursing covers, cosy blankets and more. All in one place.\u003c\/p\u003e\n\n\u003ch2\u003eTop Picks Right Now\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e5-in-1 Multi-Use Nursing Cover. Works as a cover, wrap, scarf, capsule cover and change mat cover. One piece that does it all.\u003c\/li\u003e\n\u003cli\u003eBaby Bath Bundle. Everything you need for bath time in a single set. Simple, gentle and ready to go.\u003c\/li\u003e\n\u003cli\u003eBaby Blanket and Topknot Sets. Available in Lilac and Merino. Soft enough for newborn skin and beautiful enough to gift.\u003c\/li\u003e\n\u003cli\u003eBaby Bow Knot Headband in Blush. A sweet finishing touch for any outfit. Stretchy and comfortable for little heads.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBaby Clothing and Accessories\u003c\/h2\u003e\n\u003cp\u003eThe small things matter. Soft headbands, topknots and blanket sets that are gentle on delicate skin. Easy to mix, match and layer.\u003c\/p\u003e\n\n\u003ch2\u003eNursery and Bath Essentials\u003c\/h2\u003e\n\u003cp\u003eA calm nursery and a smooth bath routine make a big difference. Stock up on the basics so you're always prepared, not scrambling.\u003c\/p\u003e\n\n\u003ch2\u003eFeeding and Nursing\u003c\/h2\u003e\n\u003cp\u003eNursing in public doesn't have to be stressful. The right cover gives you comfort and confidence wherever you are.\u003c\/p\u003e\n\n\u003ch2\u003eGift Ideas for New Mums and Babies\u003c\/h2\u003e\n\u003cp\u003eStuck on what to buy? Blanket and topknot sets make a gorgeous gift. So does the bath bundle. Practical, beautiful and something a new mum will actually use.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eSuitable from newborn\u003c\/li\u003e\n\u003cli\u003eThoughtfully designed for Australian families\u003c\/li\u003e\n\u003cli\u003eSoft, quality materials throughout\u003c\/li\u003e\n\u003cli\u003eGreat for gifting or treating yourself\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2022-11-29T11:10:58+11:00","sort_order":"alpha-asc","template_suffix":"all","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"wrapping"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"5 in 1 Multi-Use Mama Cover"},{"column":"title","relation":"not_contains","condition":"Free Gift"}],"published_scope":"global"},{"id":467266699486,"handle":"the-bath-edit","title":"The Bath Edit","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eThe Bath Edit has everything you need to make bath time calm, gentle and organised. Soft cloths, a proper brush and comb set, and nothing unnecessary.\u003c\/p\u003e\n\n\u003ch2\u003eGentle on Newborn Skin\u003c\/h2\u003e\n\u003cp\u003eNewborn skin needs the softest touch. Every product here is chosen with sensitivity in mind. Start with the right tools from day one.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic muslin wash cloths in 100% organic cotton\u003c\/li\u003e\n\u003cli\u003eAvailable in three colours: Dusty Dunes, Lavender Blush and Golden Harvest\u003c\/li\u003e\n\u003cli\u003e5-pack means you always have a clean one on hand\u003c\/li\u003e\n\u003cli\u003eBamboo wash cloths in a 6-pack for extra softness and absorbency\u003c\/li\u003e\n\u003cli\u003eSuitable from birth for even the most sensitive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eThe Baby Brush and Comb Set\u003c\/h2\u003e\n\u003cp\u003eA good brush and comb set is a bath time staple. The 3-piece set is sized perfectly for little heads. Soft bristles work gently on fine newborn hair and cradle cap. Simple, practical and built to last through the baby years.\u003c\/p\u003e\n\n\u003ch2\u003eBuild a Calm Bath Routine\u003c\/h2\u003e\n\u003cp\u003eA consistent bath routine helps babies settle. Having the right products ready makes it easier for you too. No scrambling for a clean cloth or the right brush mid-bath.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKeep a stack of wash cloths within arm's reach of the bath\u003c\/li\u003e\n\u003cli\u003eUse the brush after each wash to keep hair soft and knot-free\u003c\/li\u003e\n\u003cli\u003eMuslin and bamboo cloths wash well and stay soft over time\u003c\/li\u003e\n\u003cli\u003eNeutral colours work across nursery themes and make great gift additions\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy These Products\u003c\/h2\u003e\n\u003cp\u003eEvery item in The Bath Edit is chosen because it does its job well. Soft materials, practical pack sizes and gentle designs that suit newborns through to toddlers. Nothing fussy, nothing you will not use.\u003c\/p\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2026-03-23T10:37:22+11:00","sort_order":"best-selling","template_suffix":"the-bath-edit","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Baby Wash Cloths"},{"column":"title","relation":"contains","condition":"Muslin Baby Wash Cloths"},{"column":"title","relation":"contains","condition":"Brush \u0026 Comb Set"}],"published_scope":"web"},{"id":1125378293982,"handle":"wholesale-eligible","title":"Wholesale Eligible","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eWholesale eligible products from Zoe Sage, curated for stockists looking to bring quality baby and maternity essentials to their customers. Every item in this collection is available at wholesale pricing for approved retail partners.\u003c\/p\u003e\n\n\u003ch2\u003eWhat's Available\u003c\/h2\u003e\n\u003cp\u003eThis collection covers the everyday essentials that parents actually reach for. From feeding and nursing through to bath time and beyond, these are the products that earn repeat customers.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby Brush and Comb Set, 3pc\u003c\/strong\u003e - Gentle bristles designed for newborn scalps. A nursery staple that sells itself.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-in-1 Multi-Use Nursing Cover, Mama Cover\u003c\/strong\u003e - One cover, five uses. Works as a nursing cover, car seat cover, shopping trolley cover, pram cover, and infinity scarf.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Muslin Burp Cloths, Dusty Dunes 5 Pack\u003c\/strong\u003e - Soft, absorbent, and sized generously. Mums buy these in multiples.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWashable Bamboo Nursing Pads, Silk, 8pk\u003c\/strong\u003e - Reusable nursing pads with a smooth bamboo-silk feel. A strong seller for eco-conscious customers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilicone Baby Feeding Set, 11pc Bundle, Chino\u003c\/strong\u003e - A complete set covering all the feeding basics. High perceived value makes this an easy gift purchase.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhy Stock Zoe Sage\u003c\/h2\u003e\n\u003cp\u003eThese products are built around real parenting needs. Practical, well-designed, and presented in packaging that looks good on shelf and online.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eConsistent quality across every batch\u003c\/li\u003e\n\u003cli\u003eNeutral, contemporary colourways that suit a wide range of store aesthetics\u003c\/li\u003e\n\u003cli\u003eProducts that encourage repeat purchases and word-of-mouth referrals\u003c\/li\u003e\n\u003cli\u003eSuitable for independent boutiques, gift stores, and maternity retailers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow Wholesale Works\u003c\/h2\u003e\n\u003cp\u003eWholesale pricing is applied automatically for approved accounts. If you are not yet approved, reach out through the wholesale enquiry form to get started. Orders are fulfilled and shipped from Australia, keeping lead times tight for local stockists.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eMinimum order quantities apply per product\u003c\/li\u003e\n\u003cli\u003ePricing and terms confirmed at account approval\u003c\/li\u003e\n\u003cli\u003eNew lines added to this collection as they become available\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2026-05-12T11:49:15+10:00","sort_order":"most-relevant","template_suffix":null,"disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"wholesale-eligible"}],"published_scope":"web"},{"id":419487023326,"handle":"core-collection","title":"Zoe Sage Core Collection – Baby Essentials for Every Day","updated_at":"2026-07-15T21:14:37+10:00","body_html":"\u003cp\u003eBaby essentials for every day, all in one place. These are the products that earn a permanent spot on the change table, the nursing chair, and the bedside table.\u003c\/p\u003e\n\n\u003ch2\u003eBuilt for the Everyday Bits\u003c\/h2\u003e\n\u003cp\u003eParenting is full of small moments that go smoother with the right gear. The Core Collection covers the basics you reach for again and again, from morning routines to middle-of-the-night feeds.\u003c\/p\u003e\n\n\u003ch2\u003eWhat You'll Find Here\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBaby Brush \u0026amp; Comb Set (3pc)\u003c\/strong\u003e , gentle on newborn hair and sensitive scalps, made to last\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-in-1 Multi-Use Nursing Cover\u003c\/strong\u003e , doubles as a car seat cover, shopping trolley cover, pram cover, and infinity scarf\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWashable Bamboo Nursing Pads (8pk)\u003c\/strong\u003e , soft, absorbent, and far kinder on skin than disposables\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Muslin Baby Wash Cloths (5pk)\u003c\/strong\u003e , ultra-soft for newborn skin, great for bath time and on-the-go clean-ups\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLED Cloud Night Light\u003c\/strong\u003e , rechargeable, touch-controlled, and dim enough to keep night feeds calm without fully waking anyone up\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eGood Materials, Everyday Prices\u003c\/h2\u003e\n\u003cp\u003eEvery piece is chosen with real use in mind. Soft fabrics. Easy care. Designs that hold up after dozens of washes. Nothing fussy, nothing wasteful.\u003c\/p\u003e\n\n\u003ch2\u003eGreat for Gifting Too\u003c\/h2\u003e\n\u003cp\u003ePulling together a new baby gift? These essentials mix and match beautifully. Practical enough for parents who have everything, lovely enough to wrap up and give.\u003c\/p\u003e\n\n\u003ch2\u003eMade for Australian Families\u003c\/h2\u003e\n\u003cp\u003eWhether you're a first-time mum figuring out what you actually need, or adding to a collection that's already working well for you, these are the everyday pieces worth having on hand.\u003c\/p\u003e\n\n\u003cp\u003eFree AU shipping on orders over $100.\u003c\/p\u003e","published_at":"2023-08-12T13:48:18+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"title","relation":"not_contains","condition":"voucher"},{"column":"title","relation":"not_contains","condition":"discount"},{"column":"title","relation":"not_contains","condition":"shipping"},{"column":"title","relation":"not_contains","condition":"gift box"},{"column":"title","relation":"not_contains","condition":"Free Gift"}],"published_scope":"global"}]
["Amazon","bestseller","wholesale-eligible"]
🚚 Free Shipping On AU Orders $100*+
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🎁 Free Pram Bag Caddy On Orders $130+ (Valued at $34)
Looking for a safe, soothing, and eco-friendly way to care for your baby’s hair? Our 3-piece Baby Brush & Comb Set is specially designed for newborn hair grooming, making it the perfect addition to your baby care essentials.
Crafted from natural beechwood and ultra-soft goat hair, this set gently massages your baby’s scalp, supports healthy hair growth, and helps prevent cradle cap – all while turning grooming time into a calming bonding experience.
Whether you’re getting ready for bath time or bedtime, this baby grooming kit includes:
Soft goat hair baby brush – ideal for sensitive scalps
Rounded-tip wooden comb – gentle detangling made easy
Compact cotton travel bag – perfect for on-the-go parents
This newborn brush and comb set is also a thoughtful gift for baby showers or new mums building their hospital bag.
✔️ 100% natural materials ✔️ Lightweight and easy to hold ✔️ Free shipping Australia-wide ✔️ 30-day returns
Treat your baby to the gentle care they deserve.
Dimensions:
Natural Goat Hair Brush: 18 × 5 × 3.5 cm
Detangling Comb: 13.5 × 4.5 × 1 cm
Wooden Paddle Massage Brush: 18 × 5 × 3 cm
Cotton Bag: 23 × 15 × 0.5 cm
Materials:
Brush: Beechwood with natural goat hair bristles
Comb: Beechwood
Storage Bag: 100% Cotton
Add to cart now and make every moment a soft, soothing ritual.
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $8.75
Aus: Express Shipping - $11.25
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Details
Gentle Hair Care for Your Little One – Naturally
Looking for a safe, soothing, and eco-friendly way to care for your baby’s hair? Our 3-piece Baby Brush & Comb Set is specially designed for newborn hair grooming, making it the perfect addition to your baby care essentials.
Crafted from natural beechwood and ultra-soft goat hair, this set gently massages your baby’s scalp, supports healthy hair growth, and helps prevent cradle cap – all while turning grooming time into a calming bonding experience.
Whether you’re getting ready for bath time or bedtime, this baby grooming kit includes:
Soft goat hair baby brush – ideal for sensitive scalps
Rounded-tip wooden comb – gentle detangling made easy
Compact cotton travel bag – perfect for on-the-go parents
This newborn brush and comb set is also a thoughtful gift for baby showers or new mums building their hospital bag.
✔️ 100% natural materials ✔️ Lightweight and easy to hold ✔️ Free shipping Australia-wide ✔️ 30-day returns
Treat your baby to the gentle care they deserve.
Dimensions:
Natural Goat Hair Brush: 18 × 5 × 3.5 cm
Detangling Comb: 13.5 × 4.5 × 1 cm
Wooden Paddle Massage Brush: 18 × 5 × 3 cm
Cotton Bag: 23 × 15 × 0.5 cm
Materials:
Brush: Beechwood with natural goat hair bristles
Comb: Beechwood
Storage Bag: 100% Cotton
Add to cart now and make every moment a soft, soothing ritual.
Shipping & Returns
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $8.75
Aus: Express Shipping - $11.25
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Introduction to Baby Hair Care
A wooden baby brush with soft natural bristles gently cares for delicate hair, helping prevent cradle cap, soothe the scalp, and encourage healthy growth, making it both a daily essential and a perfect gift for new parents.
Features of the Brush Comb Set
A baby brush & comb set from natural beechwood, with soft bristles to condition fine hair, a massage brush to gently soothe the scalp, and a wide-tooth comb to detangle knots without pulling, making daily grooming safe and calming
How to Use the Baby Brush and Comb Set
This baby brush and comb set makes daily grooming simple and soothing, with soft bristles to prevent tangles, a massage brush to stimulate circulation and relax your little one, and a gentle comb to detangle knots—helping to prevent cradle cap while keeping baby’s hair soft, healthy, and beautifully conditioned.
Baby Hair & Scalp Care Tips
Keep your baby’s hair and scalp healthy with daily brushing to distribute natural oils, a gentle massage to boost circulation, and chemical-free products to avoid irritation. A wooden baby brush and comb set made from natural materials offers safe, soothing care while helping prevent cradle cap and promoting healthy growth.
Frequently Asked Questions:
What age is this baby brush and comb set suitable for?
This gentle grooming set is designed for newborns and up. The ultra-soft bristles and smooth wooden comb are gentle enough for sensitive newborn scalps yet still effective as your little one’s hair grows.
How does the baby brush and comb benefit my baby’s hair and scalp?
Regular brushing with soft bristles helps distribute natural oils, gently massage the scalp, and reduce tangles. This process can support healthy hair growth and assist in soothing common conditions like cradle cap.
How do I use the brushes correctly?
Use the soft goat-hair brush in gentle, slow strokes to brush your baby’s hair or massage the scalp. The wooden comb with rounded teeth can detangle knots softly — start from the ends and work upward to avoid tugging.
Can this set help with cradle cap?
While not a medical treatment, regular gentle brushing can help loosen dry flakes associated with cradle cap when combined with appropriate scalp care routines recommended by your pediatrician
Does this set make a good baby shower or gift choice?
Absolutely — this set is lightweight, beautifully presented, and practical, making it a thoughtful and useful gift for expecting parents or new mums.
How should I clean the brush and comb?
Wipe the bristles and wooden comb with a damp cloth and mild, baby-safe cleanser when needed. Allow them to air dry completely before storing to maintain hygiene and longevity.
Is it suitable for travel or on-the-go?
Yes! The compact design and included cotton travel bag make it easy to take in your nappy bag or pram for grooming on the go.
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
We may have grown, but at heart Zoe Sage is still a small, family-owned Australian brand. Every product you see has been thoughtfully developed with care, and every piece of feedback is read personally by our team, because your experience truly matters to us.
We don’t run from a big, shiny office or warehouse. Instead, we pour our energy into creating safe, beautiful, practical essentials for families, proving that even the smallest brands can make a meaningful difference in your everyday life.
