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Award winning practical mum and baby essentials

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Sea blue denim nursing cover used as car seat canopy by Zoe Sage
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Multi-Use Nursing & Breastfeeding Cover - Sea Blue Denim
Sale price$67.00
Storm grey multi use nursing cover for breastfeeding by Zoe Sage
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Multi-Use Nursing & Breastfeeding Cover - Storm Grey
Sale price$67.00
Sunset nursing cover draped over shoulder by Zoe Sage
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Multi-Use Nursing & Breastfeeding Cover – Sunset
Sale price$67.00
New Mum Essentials Bundle displaying eco friendly baby products by Zoe Sage
-20%
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New Mum Essentials Bundle
Regular price $92.00 Sale price$74.00
Colour - 5 in 1 Cover: Savannah Rust
Savannah Rust Storm Grey Sage Green Beach Sand Dusty Rose Billy Blue Sunset Oat Blue Gum Leaf Gumnut Blossoms +7
Colour - Muslin Wrap: Savannah Rust
Savannah Rust Storm Grey Sage Green Sunset Oat Blue Gum Leaf Gumnut Blossoms +4
Organic cotton muslin swaddle three pack in blue gum leaf by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Blue Gum Leaf
Regular price $87.00 Sale price$69.60
Three organic cotton muslin swaddles in eucalyptus dawn by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Eucalyptus Dawn
Regular price $79.00 Sale price$63.00
Three golden bloom organic cotton muslin swaddles from Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Golden Bloom
Regular price $79.00 Sale price$63.00
Organic cotton muslin swaddle three pack in gumnut blossom design by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Gumnut Blossoms
Regular price $87.00 Sale price$69.60
Three folded organic cotton muslin swaddles in oat colour by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Oat
Regular price $75.00 Sale price$60.00
Three organic cotton sage green muslin swaddles folded neatly by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Sage Green
Regular price $75.00 Sale price$60.00
Three organic cotton muslin swaddles in storm grey by Zoe Sage
-20%
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Organic Cotton Muslin Swaddle - 3pk Storm Grey
Regular price $75.00 Sale price$60.00
Three organic cotton muslin swaddles in sunset tones by Zoe Sage.
-20%
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Organic Cotton Muslin Swaddle - 3pk Sunset
Regular price $75.00 Sale price$60.00

Black Friday Deals Under $100 FAQs

Absolutely! Every item in our Black Friday collection is the same premium quality you know and love from Zoe Sage — just at an unbeatable price. We haven't cut any corners; we're simply offering our best-sellers and essentials at reduced prices to share the love this Black Friday.

Our Baby Bow Knot Headbands are crafted from beautifully soft, stretchy fabrics that are gentle on your little one's delicate skin. They're designed to sit comfortably without leaving marks, making them perfect for everyday wear or special occasions. Each colour is carefully dyed to be baby-safe and long-lasting.

They certainly are! Items like the Baby Blanket and Topknot Set, Baby Bath Bundle, and our gorgeous headbands make beautiful, thoughtful gifts that any new parent would appreciate. At these prices, you could even bundle a few pieces together for an extra special gift — all while staying well under $100.

We recommend a gentle machine wash on a cold cycle and laying flat to dry to keep the fabric super soft and in top condition. Avoid using harsh detergents or bleach, as this can affect the softness and colour over time. Following these simple care steps will ensure your set stays beautifully soft wash after wash.

Yes! Our headbands feature a lovely stretch that allows them to grow with your bub, fitting comfortably from the newborn stage through to toddlerhood. The soft, flexible design means they won't pinch or squeeze, so your little one stays comfortable while looking adorable.

The 5 in 1 Multi-Use Mama Cover is one clever piece that works as a nursing cover, pram cover, baby car seat cover, high chair cover, and infinity scarf. It's an absolute must-have for busy Australian mums on the go, giving you versatility and style in a single, beautifully designed product.

Our Black Friday collection is available for a strictly limited time, so we'd recommend snapping up your favourites sooner rather than later. Once items sell out at these prices, they won't be restocked at the sale price. Keep an eye on the collection page as stock levels update in real time, and don't hesitate to check out quickly to avoid missing out!