[{"id":438668591326,"handle":"black-friday-nothing-over-100","title":"Black Friday - Nothing Over $100","updated_at":"2026-04-11T21:19:42+10:00","body_html":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eZoe Sage Black Friday: Everything under $100! Shop high-quality essentials and gifts at unbeatable prices. Don’t miss out—limited-time deals await!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","published_at":"2024-11-12T08:55:54+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"100"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":438668361950,"handle":"black-friday-nothing-over-50","title":"Black Friday - Nothing Over $50","updated_at":"2026-04-11T21:19:42+10:00","body_html":"\u003cstyle type=\"text\/css\"\u003e\u003c!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--\u003e\u003c\/style\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eZoe Sage Black Friday sale! All baby essentials under $50. Limited time only - grab these unbeatable deals while they last!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","published_at":"2024-11-12T08:50:05+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"50"}],"published_scope":"global"},{"id":456884322526,"handle":"gots-certified-baby-products-australia","title":"GOTS Certified Organic Baby Products Australia","updated_at":"2026-04-10T21:22:11+10:00","body_html":"\u003ch2\u003ePremium GOTS Certified Baby Essentials\u003c\/h2\u003e\u003cp\u003eDiscover our complete range of \u003cstrong\u003eGOTS certified organic baby products\u003c\/strong\u003e, meeting the world's leading textile standard for organic fibres. Every product in this collection is independently certified, ensuring the highest quality organic materials and ethical manufacturing processes.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% GOTS Certified\u003c\/strong\u003e - Global Organic Textile Standard approved\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChemical-free\u003c\/strong\u003e - No harmful pesticides or synthetic materials\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEthically made\u003c\/strong\u003e - Fair trade and sustainable production\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAustralian families trusted\u003c\/strong\u003e - Premium quality for your little one\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFrom organic muslin swaddles to certified nursing covers, give your baby the purest start with our GOTS certified collection.\u003c\/p\u003e","published_at":"2025-10-07T22:16:18+11:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"wash cloth"},{"column":"title","relation":"contains","condition":"burp cloth"},{"column":"title","relation":"contains","condition":"muslin swaddle wrap"},{"column":"title","relation":"contains","condition":"mama cover"}],"published_scope":"global"},{"id":415909150942,"handle":"organic-muslin-swaddles","title":"Organic Muslin Swaddle Wraps","updated_at":"2026-04-10T21:22:11+10:00","body_html":"\u003cp\u003eWrap your baby in comfort with Zoe Sage’s beautifully soft \u003cstrong\u003eorganic muslin baby swaddles\u003c\/strong\u003e. Made from breathable \u003cstrong\u003e100% GOTS-certified organic cotton\u003c\/strong\u003e, our muslin swaddle wraps are designed to help keep newborns snug, settled and comfortable from day one.\u003c\/p\u003e\n\n\u003ch2\u003eOrganic Muslin Baby Swaddles for Everyday Comfort\u003c\/h2\u003e\n\u003cp\u003eOur collection of \u003cstrong\u003emuslin baby swaddles\u003c\/strong\u003e has been thoughtfully created for Australian families who want practical, gentle essentials for their newborn. Lightweight, breathable and pre-washed for softness, these versatile wraps are ideal for swaddling, feeding, settling, tummy time, pram shade and on-the-go comfort.\u003c\/p\u003e\n\n\u003cp\u003eEach \u003cstrong\u003eorganic cotton muslin swaddle\u003c\/strong\u003e is crafted to feel soft against delicate newborn skin while offering the breathability parents look for in every season. Muslin is loved for its airy weave, which helps regulate warmth without feeling heavy, making it a dependable choice for day naps, overnight settling and outings with your little one.\u003c\/p\u003e\n\n\u003ch2\u003eWhy Parents Love Our Muslin Swaddle Wraps\u003c\/h2\u003e\n\u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003e100% GOTS-certified organic cotton\u003c\/strong\u003e for a soft, natural feel\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eBreathable muslin fabric\u003c\/strong\u003e ideal for year-round use\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003ePre-washed for extra softness\u003c\/strong\u003e from the very first use\u003c\/li\u003e\n \u003cli\u003e\u003cstrong\u003eGentle on sensitive newborn skin\u003c\/strong\u003e\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eLightweight and versatile\u003c\/strong\u003e for home or travel\u003c\/li\u003e\n \u003cli\u003e\u003cstrong\u003eEasy care and machine washable\u003c\/strong\u003e\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eBeautiful colours and timeless designs\u003c\/strong\u003e perfect for gifting\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eA Versatile Essential for Newborns and New Mums\u003c\/h2\u003e\n\u003cp\u003eA quality \u003cstrong\u003ebaby swaddle wrap\u003c\/strong\u003e is one of the most useful items you can keep in your nursery or nappy bag. Our muslin wraps are designed to do more than just swaddle. Use them as a lightweight blanket, a discreet feeding cover, a burp cloth, a pram cover in suitable conditions, or a clean surface for tummy time when you are out and about.\u003c\/p\u003e\n\n\u003cp\u003eFor new mums, having a few \u003cstrong\u003eorganic muslin wraps\u003c\/strong\u003e on hand can make everyday routines simpler. They fold down easily, wash well, dry quickly and stay beautifully soft after repeated use, making them a dependable staple during the newborn stage and beyond.\u003c\/p\u003e\n\n\u003ch2\u003eSoft, Breathable and Gentle on Delicate Skin\u003c\/h2\u003e\n\u003cp\u003eWhen choosing \u003cstrong\u003enewborn swaddles\u003c\/strong\u003e, softness and breathability matter. Our organic muslin fabric is selected for its gentle touch and natural comfort, helping your baby feel secure without overheating. The open weave of muslin allows airflow, while the soft organic cotton helps create a cosy, calming environment for rest and settling.\u003c\/p\u003e\n\n\u003cp\u003eSwaddling can help recreate a snug, womb-like feeling for newborns, which may support relaxation and better sleep routines when used safely and appropriately. Combined with the lightweight feel of muslin, these wraps are a practical choice for parents looking for comfort, function and beautiful everyday essentials.\u003c\/p\u003e\n\n\u003ch2\u003eDesigned for Practical Living and Beautiful Gifting\u003c\/h2\u003e\n\u003cp\u003eOur \u003cstrong\u003emuslin swaddles for babies\u003c\/strong\u003e combine practicality with timeless style. Available in a range of soothing, beautifully designed colourways, they make a thoughtful addition to your own baby essentials or a lovely gift for a baby shower, new arrival or mum-to-be.\u003c\/p\u003e\n\n\u003cp\u003eIf you are putting together a newborn gift, muslin wraps pair perfectly with other everyday favourites from Zoe Sage. Explore our collections of \u003ca href=\"https:\/\/zoesage.com.au\/collections\/mama-essentials\"\u003emama essentials\u003c\/a\u003e, \u003ca href=\"https:\/\/zoesage.com.au\/collections\/bandana-dribble-bids\" title=\"Bandana dribble bibs\"\u003ebandana dribble bibs\u003c\/a\u003e, \u003ca href=\"https:\/\/zoesage.com.au\/collections\/bamboo-baby-essentials\"\u003ebamboo baby essentials\u003c\/a\u003e and \u003ca href=\"https:\/\/zoesage.com.au\/collections\/stretchy-swaddles\"\u003estretchy swaddles\u003c\/a\u003e to create a practical and beautifully coordinated gift set.\u003c\/p\u003e\n\n\u003ch2\u003eWhy Choose Zoe Sage Muslin Swaddles?\u003c\/h2\u003e\n\u003cp\u003eAt Zoe Sage, we focus on baby and mum essentials that are both beautiful and useful. Our \u003cstrong\u003eorganic baby swaddles\u003c\/strong\u003e are chosen with comfort, quality and ease of use in mind, helping make those early newborn days feel a little calmer. Whether you are preparing for your own baby or shopping for a thoughtful gift, our muslin swaddles are designed to be used, loved and reached for every day.\u003c\/p\u003e\n\n\u003ch2\u003eShop Organic Muslin Baby Swaddles Online in Australia\u003c\/h2\u003e\n\u003cp\u003eDiscover the Zoe Sage collection of \u003cstrong\u003eorganic muslin baby swaddle wraps\u003c\/strong\u003e and find soft, breathable essentials designed for newborn comfort. Shop online today and explore our carefully curated range of baby and mum must-haves, made for practical everyday use and beautiful gifting across Australia.\u003c\/p\u003e","published_at":"2022-11-27T07:17:24+11:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Muslin Swaddle Wrap"},{"column":"title","relation":"contains","condition":"OFB"}],"published_scope":"global"},{"id":415966003422,"handle":"all-products","title":"Shop All Zoe Sage Products – Baby, Nursery \u0026 Parenting Essentials","updated_at":"2026-04-11T21:19:42+10:00","body_html":"\u003ch2\u003eBaby Sleep \u0026amp; Nursery Essentials\u003c\/h2\u003e\n\u003ch2\u003eFeeding \u0026amp; Travel Products\u003c\/h2\u003e\n\u003ch2\u003eClothing \u0026amp; Accessories for Babies\u003c\/h2\u003e\n\u003ch2\u003eParenting \u0026amp; Lifestyle Must-Haves\u003c\/h2\u003e\n\u003ch2\u003eGift Ideas for New Mums and Babies\u003c\/h2\u003e","published_at":"2022-11-29T11:10:58+11:00","sort_order":"alpha-asc","template_suffix":"all","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"wrapping"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"5 in 1 Multi-Use Mama Cover"}],"published_scope":"global"},{"id":467266732254,"handle":"the-hospital-bag-edit","title":"The Hospital Bag Edit","updated_at":"2026-04-10T21:22:11+10:00","body_html":"\u003cp\u003eDon't leave it to the last minute. This edit pulls together the newborn essentials to have packed and ready, so when the moment comes, you can focus on what matters most.\u003c\/p\u003e","published_at":"2026-03-23T10:37:22+11:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Nursing Pads"},{"column":"title","relation":"contains","condition":"Nursing \u0026 Breastfeeding Cover"},{"column":"title","relation":"contains","condition":"Multi-Use Mama Cover"},{"column":"title","relation":"contains","condition":"Muslin Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Stretchy Baby Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Zip Growsuit Romper"},{"column":"title","relation":"contains","condition":"Baby Wash Cloths"}],"published_scope":"web"},{"id":467266830558,"handle":"the-newborn-clothing-edit","title":"The Newborn Clothing Edit","updated_at":"2026-04-10T21:22:11+10:00","body_html":"\u003cp\u003eNewborns need soft, simple and practical. This edit brings together gentle clothing essentials including easy-zip rompers, swaddles, bibs and accessories designed to keep your baby comfortable from day one.\u003c\/p\u003e","published_at":"2026-03-23T10:37:23+11:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Zip Growsuit Romper"},{"column":"title","relation":"contains","condition":"Muslin Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Stretchy Baby Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Merino Wool Newborn Cocoon"},{"column":"title","relation":"contains","condition":"Linen Bandana Dribble Bib"},{"column":"title","relation":"contains","condition":"Top Knot Headband"},{"column":"title","relation":"contains","condition":"Bow Knot Headband"},{"column":"title","relation":"contains","condition":"Knitted Oversized Topknot"}],"published_scope":"web"},{"id":467266863326,"handle":"the-out-and-about-edit","title":"The Out \u0026 About Edit","updated_at":"2026-04-10T21:22:11+10:00","body_html":"\u003cp\u003eGetting out the door with a baby takes preparation. This edit has everything you need for life on the go, from carriers and wraps to pram organisers and nappy clutches, so adventures with your little one feel effortless.\u003c\/p\u003e","published_at":"2026-03-23T10:37:24+11:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Boba"},{"column":"title","relation":"contains","condition":"Nappy Change Clutch"},{"column":"title","relation":"contains","condition":"Pram Bag"},{"column":"title","relation":"contains","condition":"Muslin Swaddle Wrap"},{"column":"title","relation":"contains","condition":"White Noise Machine"}],"published_scope":"web"},{"id":467266797790,"handle":"the-sleep-edit","title":"The Sleep Edit","updated_at":"2026-04-11T21:19:42+10:00","body_html":"\u003cp\u003eGood sleep starts with the right setup. This edit covers the sleep essentials trusted by parents, including swaddles, sleeping bags, cocoons and white noise machines, to help your baby (and you) get more rest.\u003c\/p\u003e","published_at":"2026-03-23T10:37:23+11:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Sleeping Bag"},{"column":"title","relation":"contains","condition":"Sleep Bag"},{"column":"title","relation":"contains","condition":"Muslin Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Stretchy Baby Swaddle Wrap"},{"column":"title","relation":"contains","condition":"Merino Wool Newborn Cocoon"},{"column":"title","relation":"contains","condition":"Night Light"},{"column":"title","relation":"contains","condition":"White Noise Machine"},{"column":"title","relation":"contains","condition":"Fitted Cot Sheet"},{"column":"title","relation":"contains","condition":"Cloud Bubble Baby Blanket"},{"column":"title","relation":"contains","condition":"Cotton Classic Knit Baby Blanket"}],"published_scope":"web"},{"id":419487023326,"handle":"core-collection","title":"Zoe Sage Core Collection – Baby Essentials for Every Day","updated_at":"2026-04-11T21:19:42+10:00","body_html":"\u003ch2\u003eDiscover Our Core Collection\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eZoe Sage Core Collection\u003c\/strong\u003e brings together all our essential baby products in one place. From cozy \u003cstrong\u003esleepwear and blankets\u003c\/strong\u003e to \u003cstrong\u003ecarriers, wraps, and bento boxes\u003c\/strong\u003e, every item is designed with comfort, safety, and style in mind.\u003c\/p\u003e\n\n\u003ch2\u003eQuality Products for Everyday Parenting\u003c\/h2\u003e\n\u003cp\u003eEach product in our core collection is carefully crafted from \u003cstrong\u003epremium, baby-friendly materials\u003c\/strong\u003e to make everyday life simpler and more enjoyable. Perfect for school, daycare, travel, or relaxing at home, our items are practical, durable, and parent-approved.\u003c\/p\u003e\n\n\u003ch2\u003eEverything You Need for Your Little One\u003c\/h2\u003e\n\u003cp\u003eWhether you’re shopping for \u003cstrong\u003efeeding, sleep, play, or babywearing\u003c\/strong\u003e, the Core Collection has it all. Browse our range today to find essentials that make parenting easier and keep your child happy, comfortable, and safe.\u003c\/p\u003e\n\n\u003ch2\u003eShop the Zoe Sage Core Collection\u003c\/h2\u003e\n\u003cp\u003eExplore our \u003cstrong\u003eCore Collection\u003c\/strong\u003e now and discover the full range of high-quality baby products that you and your little one will love.\u003c\/p\u003e","published_at":"2023-08-12T13:48:18+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"title","relation":"not_contains","condition":"voucher"},{"column":"title","relation":"not_contains","condition":"discount"},{"column":"title","relation":"not_contains","condition":"shipping"},{"column":"title","relation":"not_contains","condition":"gift box"}],"published_scope":"global"}]
Care instructions: Gentle machine wash with similar colours. Do not bleach or tumble dry. Warm iron on reverse if needed.
Fabric: GOTS Certified Organic Cotton CU 851430
This garment is GOTS Certified ( CU 851430).
GOTS Certification ensures it is organic from seed to the final garment you put on your baby. It meets the highest standards of environmental and social responsibility.
The entire supply chain follows strict GOTS standards (CU 851430) and no harmful chemicals or heavy metals are used.
Our employees are paid fairly and work in an environment with no child labour and free from discrimination.
All of our packaging minimizes plastic where possible and is made with recycled card stock.
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $7.50
Aus: Express Shipping - $10.00
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Details
A soft multi use baby swaddle, wrap or blanket is made from the finest quality Organic Cotton Muslin.
Soothe your baby in this luxuriously soft and breathable muslin swaddles. Light weight, breathable and easy to use.
Made from 100% organic cotton, our buttery soft swaddles provide the warmth without the weight and is gentle on baby's delicate skin.
The perfect gift for baby and mum-to-be.
Features:
Generous in size: 120cm x 120cm
Ideal for all seasons and temperatures
Pre-washed and stays incredibly soft wash after wash
Care instructions: Gentle machine wash with similar colours. Do not bleach or tumble dry. Warm iron on reverse if needed.
Sustainability
Fabric: GOTS Certified Organic Cotton CU 851430
This garment is GOTS Certified ( CU 851430).
GOTS Certification ensures it is organic from seed to the final garment you put on your baby. It meets the highest standards of environmental and social responsibility.
The entire supply chain follows strict GOTS standards (CU 851430) and no harmful chemicals or heavy metals are used.
Our employees are paid fairly and work in an environment with no child labour and free from discrimination.
All of our packaging minimizes plastic where possible and is made with recycled card stock.
Shipping & Returns
Shipping:
Ships same or next day (Mon to Fri)
Free Shipping over $100* in Australia
Aus: Standard Shipping - $7.50
Aus: Express Shipping - $10.00
NZ: Standard Shipping - $15.00
Worldwide: Shipping cost varies dependent on weight. Calculates at checkout.
* some larger products are not included in the standard shipping rates.
Returns:
Returns or exchanges are accepted within 30 days of your delivery date.
Staying Small, Caring Big
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
Thoughtfully developed essentials from a family-owned Australian brand that puts care, quality and real-life usefulness first
We may have grown, but at heart Zoe Sage is still a small, family-owned Australian brand. Every product you see has been thoughtfully developed with care, and every piece of feedback is read personally by our team, because your experience truly matters to us.
We don’t run from a big, shiny office or warehouse. Instead, we pour our energy into creating safe, beautiful, practical essentials for families, proving that even the smallest brands can make a meaningful difference in your everyday life.